Privacy policy
Last updated: 15 November 2026
This Privacy Policy explains how ICONA DECOR collects, uses, stores, shares and protects personal information when you visit our website, place an order, create a customer account, contact us, subscribe to marketing communications, submit a product review or otherwise interact with ICONA DECOR.
This policy also explains our use of cookies, pixels and similar tracking technologies. Nothing in this Privacy Policy is intended to reduce any privacy or consumer rights available to you under applicable law.
1. Who is responsible for your personal information
For the purposes of applicable data-protection laws, including the EU General Data Protection Regulation and UK GDPR where applicable, the controller of your personal information is:
Store: ICONA DECOR
Legal entity / controller: Icona Decor
Address: Św. Filipa 27, 32-150, Poland
Email: hello@iconadecor.shop
2. Personal information we collect
The information we collect depends on how you interact with ICONA DECOR.
Order information
When you place an order, we may collect your name, email address, telephone number where provided, billing and shipping addresses, products ordered, order value, currency, order and transaction identifiers, shipping and tracking information, and other information necessary to process and fulfil your order.
Payment information
Payments are processed through the payment methods displayed in our Shopify checkout. Payment service providers may process payment-card information, billing details, transaction identifiers, payment status, fraud-prevention information and other information required to authorise or process the payment.
ICONA DECOR does not normally receive or store your complete payment-card number.
Customer account information
If you create a customer account, we may process your name, email address, saved addresses, account identifiers, order history and account preferences. Where available, you may also purchase using guest checkout without creating a customer account.
Customer service and contact forms
If you contact us or submit information through a Shopify contact form or another contact form on our website, we may collect your name, email address, order number where relevant, the contents of your message, attachments or photographs you choose to provide, and other information you voluntarily include.
Product reviews
If reviews are enabled and you submit one, we may collect your name, email address, order number, rating, review text, a photograph where you choose to provide one and information required to verify a genuine purchase.
Your email address and order number are used for verification and administration and are not intended to be displayed publicly. Published reviews may show your display name (which may be shortened), rating, review text, submitted photograph and verified-buyer indicator where applicable.
Before submitting a review, you will be informed if it and associated public information may be published. Any publication and subsequent marketing use will be subject to the notice and lawful permissions applicable when you submit it. If a photograph includes another identifiable person, please submit it only where you have the right to do so.
Marketing information
If you subscribe to marketing communications, we may collect your email address, subscription status, marketing preferences and information about your interaction with marketing emails where available. We may use Shopify Email or another disclosed email service to manage those communications.
Information collected automatically
When you visit our website, certain information may be collected automatically through cookies, pixels, local storage and similar technologies, including:
- IP address, browser type, device type and operating system;
- approximate location derived from your IP address;
- pages viewed and referring website or source;
- products viewed, search, cart, checkout and purchase activity;
- session information, cookie identifiers and device or advertising identifiers; and
- interactions with our website and advertisements.
3. How we collect personal information
We may collect personal information directly from you, automatically when you use our website, through Shopify and Shopify services, from payment providers, delivery and logistics providers, through analytics and advertising technologies, and from service providers involved in operating our store.
4. How we use personal information
We may use personal information to:
- process and fulfil orders, payments and refunds;
- send order confirmations, delivery updates and tracking information;
- manage customer accounts;
- respond to customer enquiries, returns and complaints;
- handle damaged, faulty or missing products;
- verify and publish customer reviews where enabled;
- prevent fraud and misuse and protect our website;
- comply with legal, tax, accounting and product-safety obligations;
- understand website use and measure site and advertising performance;
- improve our products, website and customer experience;
- send marketing communications and measure advertising audiences where permitted; and
- establish, exercise or defend legal claims.
5. Legal bases for processing
Where the EU GDPR, UK GDPR or similar data-protection laws apply, we process personal information only where an appropriate legal basis exists.
Performance of a contract
We process personal information where necessary to process your order, take payment, deliver products, send order communications, manage returns and refunds, provide customer support connected with your purchase and provide customer-account functionality requested by you.
Legal obligations
We may process and retain information to comply with tax, accounting, consumer-protection, product-safety, fraud-prevention and regulatory requirements and lawful requests from public authorities.
Legitimate interests
Where permitted, we may process information where necessary for legitimate business interests, such as protecting our website, preventing fraud, responding to enquiries, improving services, maintaining records, understanding store performance and establishing or defending legal claims. We consider the impact of such processing on your rights and interests.
Consent
Where required by law, we rely on consent for email marketing, non-essential analytics cookies, advertising cookies and pixels, certain personalised advertising and certain uses of customer-submitted content.
You may withdraw consent at any time. Withdrawal does not affect processing that was lawful before consent was withdrawn.
6. Shopify
Our online store is hosted and operated using Shopify. Shopify may provide store hosting, shopping cart, checkout, customer accounts, payment services, fraud prevention, contact forms, email communications, customer privacy and consent tools, and other ecommerce functionality, depending on our configuration.
Shopify processes certain personal information on our behalf and may process certain information for its own purposes in accordance with its privacy terms. You can review Shopify's privacy information for more details.
7. Cookies and similar technologies
ICONA DECOR and our service providers use cookies, pixels, local storage and similar technologies to operate our website, remember preferences, understand website activity and, where permitted, measure or personalise advertising.
A cookie is a small piece of data stored on your browser or device. Pixels and similar technologies can perform related functions without necessarily storing information in the same way as a traditional cookie. References to “cookies” here may include these technologies unless stated otherwise.
8. Categories of cookies we use
Strictly necessary cookies
These technologies are required for the website and store to function properly. They may be used for cart, checkout, payment processing, fraud prevention, security, customer authentication, customer accounts, remembering privacy choices and maintaining essential sessions.
Because these technologies are necessary to provide the service you request, they may not require consent where applicable law permits their use without consent.
Functional and preference technologies
These may remember your country, market, language, currency, interface preferences and other choices made while using the store.
Analytics technologies
Where enabled, analytics technologies help us understand pages viewed, session activity, navigation, traffic sources, devices and browsers, product interactions, checkout behaviour, purchases and website performance.
Advertising and marketing technologies
Where enabled and permitted, advertising technologies may measure campaign performance, attribute conversions, create audiences and provide more relevant advertising. Depending on our active integrations, providers may receive information about website visits, product views, cart and checkout events, purchases and advertising interactions.
9. Cookie consent and your choices
ICONA DECOR uses the customer privacy and cookie-consent tools configured for our Shopify store to provide privacy choices where appropriate.
In jurisdictions where consent is required, non-essential analytics and advertising technologies are used in accordance with your consent choices. Where a cookie banner or preference interface is displayed, you may be able to accept, reject or manage non-essential technologies.
You can change or withdraw your consent through the privacy or cookie-preference controls available on our website where provided. Changing preferences does not affect processing that was lawful before the change.
Rejecting non-essential analytics or advertising technologies does not prevent you from purchasing products, although optional functionality, measurement or personalisation may be reduced.
10. Browser cookie controls
Most browsers let you block cookies, delete previously stored cookies, receive warnings before cookies are stored or restrict cookies from particular websites.
Blocking strictly necessary cookies may prevent parts of our website, shopping cart, account or checkout from functioning correctly. Browser controls operate separately from our website privacy preferences.
11. Google services, if enabled
If Google Analytics 4, Google Ads or other Google services are enabled, we may use them to understand website usage and measure or optimise advertising.
Depending on your privacy choices, configuration and applicable law, Google technologies may receive device and browser information, IP address, cookie or device identifiers, website activity, product interactions, cart and checkout activity and purchase events.
Google may process certain information in accordance with its own privacy policies and applicable terms. This section applies only to services actually enabled in our store.
12. Meta technologies, if enabled
If Meta Pixel or other Meta advertising services are enabled, they may measure advertising performance and receive information about interactions with our website, including product views, cart activity, checkout activity and purchases, subject to applicable privacy choices and law.
Meta may process certain information for its own purposes in accordance with its policies. This section applies only if the relevant integration is active.
13. Other advertising platforms, if enabled
If technologies from Pinterest, TikTok or other advertising platforms are enabled, they may measure advertising or receive relevant website interaction events, subject to applicable consent and law. Each provider's privacy policy explains its processing.
This section does not mean that all of these platforms are active. Actual integrations should be listed or linked in our published privacy information when appropriate.
14. Analytics and advertising providers
Providers may act as processors, service providers or independent controllers depending on the processing activity and applicable law. Their own privacy policies explain how they process information under their control.
We do not control all cookies or identifiers used independently by third-party providers.
15. Email marketing
If you choose to receive marketing emails, we may send you information about products, new releases, offers, promotions and ICONA DECOR news.
We send marketing communications where you have consented or where another lawful basis for direct marketing exists. You can unsubscribe at any time using the link in our marketing emails.
Unsubscribing does not prevent order confirmations, shipping notifications, account communications, refund information, security notices or responses to customer-service requests.
16. Reviews and public content
If reviews are offered, they may be moderated before publication. We may use your email address and order number to verify a genuine purchase; these details are not intended to be publicly displayed.
A published review may display your rating, review text, shortened display name, submitted photograph and verified-buyer indicator where applicable. If you want personal information in a review corrected or removed, contact us at hello@iconadecor.shop. We will consider your request in accordance with law.
17. Who we share personal information with
Where necessary to operate our store, recipients may include:
- Shopify and Shopify services;
- payment processors and payment networks;
- delivery, fulfilment and logistics providers;
- fraud-prevention and security providers;
- analytics and advertising platforms actually used;
- technology, hosting and customer-support providers;
- professional advisers where reasonably necessary; and
- public authorities where disclosure is legally required.
Where practical and appropriate, we provide providers only with information reasonably necessary for the relevant purpose.
18. Fulfilment and delivery information
To fulfil and deliver orders, your name, delivery address, contact details, order contents and delivery instructions may be shared with parties preparing, transporting or delivering the parcel.
These parties receive information necessary to perform the relevant service. We do not routinely publish the identity of individual operational service providers unless legally required or necessary to resolve a customer issue.
19. Sale, sharing and targeted advertising
ICONA DECOR does not sell personal information for money.
Under certain US privacy laws, disclosure through advertising or analytics technologies may nevertheless qualify as “sale”, “sharing”, “targeted advertising” or “cross-context behavioural advertising”, even without monetary payment.
Where you have a statutory right to opt out of such processing, you may exercise it through available privacy controls or by contacting us at hello@iconadecor.shop.
20. International transfers
Our operations and service providers may process personal information internationally, including outside the European Economic Area or United Kingdom.
Where applicable law requires safeguards for international transfers, legal mechanisms may include adequacy decisions, approved standard contractual clauses, UK International Data Transfer Agreements or Addenda, other legally recognised safeguards or a lawful exception.
21. How long we keep personal information
We retain personal information only as long as reasonably necessary for the purposes collected and legal obligations. Examples include:
- order and transaction records retained according to applicable tax, accounting and consumer-protection law;
- account information retained while active and for an appropriate period afterwards;
- support communications retained as needed for enquiries, disputes or claims;
- marketing consent records retained until no longer necessary;
- review information retained while displayed and as legally necessary afterwards;
- cookie and tracking information retained according to relevant configurations; and
- limited records kept to demonstrate privacy or marketing compliance.
Information may be retained longer to comply with legal obligations, prevent fraud, resolve disputes or establish, exercise or defend legal claims.
22. Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration, disclosure or destruction. We also rely on Shopify and other relevant service providers' security measures.
No method of transmitting or storing information can be guaranteed completely secure.
23. Your rights in the European Economic Area
If the EU GDPR applies, you may have the right to request access, correction, deletion, restriction of processing, object to certain processing, receive certain data in portable form, withdraw consent and lodge a complaint with a competent supervisory authority.
These rights are subject to legal conditions and exceptions. If the controller is established in Poland, the Polish supervisory authority is the President of the Personal Data Protection Office (Prezes Urzędu Ochrony Danych Osobowych). You may also approach another authority competent under applicable law.
24. Your rights in the United Kingdom
If UK data-protection law applies, you may have rights to access, correction, erasure, restriction, objection, portability, withdrawal of consent and complaint to the Information Commissioner's Office. Legal limitations and exceptions may apply.
25. United States privacy rights
Depending on the state where you live and whether its privacy law applies to ICONA DECOR, you may have rights to know or confirm processing, access, correction, deletion, portability, opt out of sale or sharing, opt out of certain targeted advertising and not be unlawfully discriminated against for exercising privacy rights.
The specific rights depend on applicable state law, thresholds and exemptions. Where required, we will honour valid requests.
26. Australian customers
Where Australian privacy law applies to our processing, we will follow its applicable requirements. You may contact us to request access or correction or make a privacy-related complaint.
27. Automated processing and advertising profiles
Where enabled, analytics and advertising providers may measure advertising, attribute conversions, create audiences, analyse campaigns and provide advertising services. Where required, these activities are subject to your privacy choices.
ICONA DECOR does not use solely automated decision-making producing legal or similarly significant effects on customers in connection with ordinary store purchases.
28. Children
ICONA DECOR is not directed at children. We do not knowingly seek to collect personal information directly from children not legally permitted to provide it under applicable law.
If you believe a child has provided information inappropriately, contact us so we can review the situation.
29. Exercising your privacy rights
To make a privacy request, contact hello@iconadecor.shop. Describe the right you want to exercise and provide enough information to identify the relevant records.
We may need to verify your identity to protect information from unauthorised access, disclosure or deletion. Where permitted, an authorised representative may submit a request on your behalf, subject to verification. We respond within legally required timeframes.
30. Privacy complaints
If you have concerns about our handling of personal information, contact hello@iconadecor.shop so we can investigate.
You may also complain directly to the responsible privacy or data-protection authority. Contacting ICONA DECOR first does not restrict any right to approach a regulator directly.
31. Changes to this Privacy Policy
We may update this policy to reflect changes to our services, technology, privacy practices, providers or legal requirements.
The current version will be displayed here with its last-updated date. If a change materially affects our processing, we will provide additional notice where required.
32. Related policies
Please also refer to our Returns & Refunds Policy, Shipping Policy and Terms of Service.
33. Contact us
For questions about privacy, cookies, tracking or personal information, contact:
ICONA DECOR
Legal controller: Icona Decor
Address: Św. Filipa 27, 32-150, Poland
Email: hello@iconadecor.shop